We build commercial growth systems that find, reach and win your next customers.
Automated commercial growth systems that identify buying signals, turn them into enriched, qualified leads with the right decision-makers attached, and activate timely outreach — all connected to your existing CRM and owned by you.
Residential developer
Trusted by B2B teams, delivering across 8 countries
Signals in. Conversations out.
Three engines. One system.
Companies ready to buy, found first.
Buying signals show who needs you now, with the right decision maker attached.
↗ 02 · REACHYour team’s reach, multiplied.
Email and LinkedIn at scale, in your team’s name. +98% lead capacity, no new hires.
↗ 03 · OPTIMISEBetter every month.
Our team monitors performance and refines signals, targeting and messaging throughout your partnership, so your system gets better every month.
↗Built. Refined. Optimised. Owned by you.
Your automated commercial growth system gets better throughout our partnership. We don’t just build it and walk away: we work alongside your team to monitor performance, refine targeting and improve the workflows.
Commercial signals and engagement data inform the improvements our team makes, so you are left with an optimised system that belongs to you.
Throughout your partnership, our team continually refines:
- Which commercial signals identify relevant opportunities
- Which customer segments respond
- Which messages generate engagement
- How opportunities are qualified and prioritised
- Where targeting and workflows can be improved
9 or 12 months. Then it’s yours.
A 4-week Blueprint, then a nine- or twelve-month Build & Growth Partnership. First live commercial signals within six weeks, real leads for your review in Month 3 and initial outreach live in Month 4. Core CRM workflows and outbound activation are progressively operational by Months 5–6. We stay alongside your team, monitoring every conversation, until it consistently delivers.
Optional · The Osenso Win/Loss Model can be licensed from month seven.
In our clients' words.
The automated extraction of structured and unstructured data is not only extremely reliable, but also saves our teams valuable time. The collaboration is highly professional and results-driven.
A wonderful committed and supportive supplier – always available and willing to go above and beyond. Fully reliable and able to communicate to those not quite so technical.
Partnering with Osenso gave us clarity and direction when we needed it… helping us refine our direction and make smart decisions with confidence.
Your system. Your data. Yours to run.
The system we build for you is yours: your accounts, data, workflows, dashboards and reporting. Our underlying models and methods, including the Osenso Win/Loss Model, remain Osenso’s IP.
The Osenso Win/Loss Model. Find more of what wins.
Once your system has a history of won and lost deals, our proprietary Win/Loss Model is designed to learn from those outcomes — identifying the characteristics of the customers most likely to convert, and feeding that back into your targeting and prioritisation, during your programme and long after handover.
- Our own technology, running alongside your system and sending its insights into your CRM and targeting.
- Optional, and you keep everything it has already produced.
Available from month seven, subject to sufficient outcome data and separate agreement.
About the Osenso Win/Loss Model →Illustrative example · demo data
What is signal-led lead generation?
Signal-led lead generation finds B2B companies that are showing real signs of need, such as a planning approval, a funding round, a key hire, a new site, a tender or a technology change. Instead of working through static lists, your team reaches the right companies at the right moment, with a relevant reason to talk.
How is Osenso different from a lead generation agency?
A lead generation agency usually runs campaigns on your behalf. Osenso builds the system that generates your leads, inside your own CRM and tools, proves it on real results and hands it over. Your accounts, data and workflows stay with you.
How does the outbound work?
We build personalised email and LinkedIn sequences in your own Apollo and Clay accounts. Each one starts from a real buying signal, runs in your team’s name and routes every positive reply straight to the right rep.
How quickly will we see value?
First live commercial signals within six weeks, real leads for your review in Month 3 and initial outreach live in Month 4. Core CRM workflows and outbound activation are progressively operational by Months 5–6.
Does the system get smarter over time?
Yes, because our team keeps improving it. Throughout your partnership we monitor performance and refine signals, targeting, qualification, outreach and workflows, using commercial signals, engagement data and your team’s feedback. Separately, the Osenso Win/Loss Model can be licensed from month seven; it is designed to learn from won and lost deals, subject to sufficient outcome data and separate agreement.
What is the Osenso Win/Loss Model?
Osenso’s proprietary technology, licensed separately from the Build & Growth Partnership. Once your system has a history of won and lost deals, our proprietary Win/Loss Model is designed to learn from those outcomes — identifying the characteristics of the customers most likely to convert, and feeding that back into your targeting and prioritisation, during your programme and long after handover. Available from month seven, subject to sufficient outcome data and separate agreement.
Is a signal-led system right for you?
Most valuable where customers are high-value, sales teams spend significant time researching, buying signals exist in the market, and growth needs to come without proportionate headcount.
More on who we work with →- B2B companies with high-value deals and considered sales cycles
- An established CRM and a sales team ready to act on qualified opportunities
- Markets where buying signals exist: projects, tenders, planning, expansion, hiring, funding or technology change
- Growth goals that need more pipeline without proportionate headcount
Three steps to your Blueprint.
Signal assessment
An initial view of the buying signals in your market.
Blueprint proposal
The scope and focus of your four-week Blueprint.
Blueprint start date
Agree your start date and begin.
See where your next pipeline is coming from.
A 30-minute call with our team. We'll look at your market and your current setup, and show you where the biggest opportunity is.